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SEO Mistakes to Avoid: Common Pitfalls That Hurt Your Rankings

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  Introduction For companies trying to raise their exposure and generate free traffic, one of the most potent digital marketing tools is search engine optimization (SEO) . But even with the best of intentions, it's simple to err that could damage rather than raise the ranks of your website. Maintaining your search engine performance and guaranteeing your efforts produce the desired results depend on an awareness of these frequent SEO pitfalls. These are the most often occurring SEO errors and their remedies: 1. Disregarding mobile optimization. Google has embraced mobile-first indexing given that most internet users access sites via mobile devices. For ranking reasons, the mobile edition of your website is seen as the main one. A website without mobile compatibility could see a great decline in search results. Make sure your website design responds, loads quickly, and offers a seamless user experience across all devices. 2. Insufficient Keyword Plan Using insufficient keywords or i...